by Andris Straumanis Viewers in Estonia won’t find any toothpaste testimonials or cola drink jingles on public television this year. In an unusual two-year experiment that began on 1 January, private broadcasters have paid the popular Estonian Television (ETV) to stop running commercial advertising. The deal was one of the major goals of Toomas Lepp, […]

You have reached a premium content area of TOL. To read this entire article please login if you are already a TOL subscriber.

Not a subscriber?

Subscribe today for access to:
Full access to the website, including premium articles videos, country reports and searchable archives (containing over 25,000 articles).

You can subscribe here to gain access to the entire website.